I'm Anton Gonzalez.

Serial Entrepreneur

Anton Gonzalez is a highly accomplished entrepreneur with an extensive background in the retail and technology industries. As the Founder and President of Planet Sports Inc. Philippines, he has overseen the company's growth to 200 stores nationwide, carrying prominent brands such as Foot Locker, Planet Sports, Skechers, Hoka, New Balance, Converse, Rookie USA, and Bata.

Anton also serves as the President and Director of Map Active Philippines, managing over 600 department store shop-in-shops and securing exclusive distribution rights for brands like Hoka, New Balance, Converse, Haddad Brands, and Airwalk in the Philippines. His entrepreneurial spirit also extends to Mapple Philippines Inc., where he acts as President and Director of the Authorized Premium Reseller and Partner for Apple products. Furthermore, he co-founded Toni and Guy Philippines.

Executive Coach and Mentor

As an ICF-PCC certified Professional Certified Coach, Anton specializes in coaching business owners, executives, and senior managers in business development, personal development, and growth.

Anton's dedication to supporting fellow entrepreneurs is evident in his involvement with the Entrepreneurs Organization. As an Asia-Pacific Mentorship expert and Co-Chair of the Mentorship Committee for Entrepreneurs Organization Philippines, he also sits on the Board of Directors.

Anton Gonzalez is a true leader in the retail and technology industries and a trusted mentor for business professionals seeking guidance and growth.

  • Francesca Leighton

    VICE PRESIDENT OF KEY PARTNERS - NORTH AMERICA AT NIKE

    “Anton is an extremely thoughtful, purposeful leader and professional, and his many and varied experiences in life and work will surely help others visualize and become the best version of themselves."

  • Chot Reyes

    CERTIFIED GLOBAL LEADERSHIP, COACH, TED SPEAKER

    “I've been working with Anton for more than 20 years - first as part of the same organization as pioneers of the MBA, then later as partners at Toni & Guy - and in all that time, he has displayed remarkable business acumen in all aspects of running an organization. From strategic planning to marketing, finance, and retail operations, Anton's approach has always been very professional, with a comprehensive grasp of what it takes to run a successful enterprise. All these, combined with Anton's excellent people skills, make him a consummate leader and an ideal mentor for anyone who wants to learn about entrepreneurship, running an organization, or leading a successful business.”

  • Carla Manas

    EXECUTIVE COACH MASTER TRAINER, BEST EXECUTIVE COACH 2021- COACH AWARDS

    “Anton is called the golden boy of the sports business not just because of his success but because he represents what greatness means in a leader - inspiring, visionary, humble, courageous, integrity with a big caring heart. His retail success, business acumen, faith, and a strong sense of purpose to help others make him a well-loved boss, sought-after mentor, and now an executive coach. He is a caring yet practical and results-oriented coach that can help you see possibilities and opportunities you may not see and create a roadmap to make them a reality. If you want to grow, live your purpose, be inspired, get clarity and create results in your life, I would highly recommend working with him.“

 ICF PROFESSIONAL CERTIFIED COACH (PCC)
PASSIONATE ABOUT COACHING, ENTREPRENEURSHIP, AND SHARING MY 30 YEARS OF EXPERIENCE.